A Study on Factors Impacting the Investment in Life Insurance Policy

Authors

  • Yash Sharma Faculty of Management Studies, AKS University, Madhya Pradesh, India
  • Kausik Mukherjee Faculty of Management Studies, AKS University, Madhya Pradesh, India
  • Harshvardhan Shrivastav Faculty of Management Studies, AKS University, Madhya Pradesh, India

Abstract

People in India consider life insurance policy as an investment planning scheme. People are expecting safety as well as a return on investment. A Life Insurance policy is also a choice as it is also used for tax saving. Now, day by day, the insurance companies are progressing and new companies are also emerging in this business. We have studied data for 20 investors in the insurance sector. Data is collected for Satna City. This study has been done to analyse the factors which are affecting investor’s decision due to which investors incline towards insurance schemes.

Keywords:

Investment Strategy, Life Insurance, Investment Inclination, Investment Perception

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Published

2021-10-01

How to Cite

Yash Sharma, Kausik Mukherjee, & Harshvardhan Shrivastav. (2021). A Study on Factors Impacting the Investment in Life Insurance Policy. International Journal of Management and Human Science (IJMHS), 5(4), 11-15. Retrieved from https://ejournal.lucp.net/index.php/ijmhs/article/view/1549