EMPLOYMENT PREFERENCES - A REVIEW

Authors

  • Binita Shah School of Management, RK University and IIM Ahmedabad, Indi
  • S. Chinnam Reddy Faculty of Management, Marwadi Education Foundations Group of Institutions, India

Abstract

The attraction and retention of talent is imperative with the fast paced changes of the corporate world and the challenges that organisations have with an increasingly globalised world. It is imperative that multiple perspectives from diverse regions are considered for these purposes.

The current paper reviews five papers from diverse regions and considers their opinions. The paper considers the views of authors regarding employer branding and the attributes which are attractive when considering employment opportunities. The perspectives regarding image, attraction of applicants through various stages of recruitment and environment are also considered. 

Keywords:

Employer brand, Attraction, Attributes

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References

Andreassen, T.W. & Lanseng, E.J., (2010). Service differentiation: A self-image congruency perspective on brand building in the labor market. Journal of Service Management, 21(2), pp.212-236.

Botha, A., Bussin, M. & De Swardt, L., (2011). An employer brand predictive model for talent attraction and retention. SA Journal of Human Resource Management, 9(1), pp. 12-pages.

Hanson-Rasmussen, N., Lauver, K. & Lester, S., (2014). Business Student Perceptions of Environmental Sustainability: Examining the Job Search Implications. Journal of Managerial Issues, 26(2), p.174.

Leekha Chhabra, N. & Sharma, S., (2014). Employer branding: strategy for improving employer attractiveness. International Journal of Organizational Analysis, 22(1), pp.48-60.

Uggerslev, K.L., Fassina, N.E. & Kraichy, D.,2012. Recruiting through the stages: Ameta-analytic test of predictors of applicant attraction at different stages of the recruiting process. Personnel Psychology, 65(3), pp.597-660.

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Published

02-01-2017

How to Cite

Binita Shah, & S. Chinnam Reddy. (2017). EMPLOYMENT PREFERENCES - A REVIEW. International Journal on Recent Trends in Business and Tourism (IJRTBT), 1(1), 42-44. Retrieved from https://ejournal.lucp.net/index.php/ijrtbt/article/view/294

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