International Journal on Recent Trends in Business and Tourism (IJRTBT)

Navigating Governance in a Globalised World: Ethical, Regulatory, and Strategic Dimensions

Mohammed Abdulaziz Almuqwishi — 2025-07-25

Introduction: This paper investigates the intricate interplay between globalisation and corporate governance, emphasizing the significant ways in which increasing global interconnectedness has reshaped the frameworks that govern corporations. It addresses the critical imperatives of accountability, the deployment of robust risk mitigation strategies, and the necessity of strict adherence to regulatory standards within the multifaceted context of globalisation. Methods: A comprehensive literature review methodology was employed to synthesise a broad spectrum of existing scholarly work and research findings pertaining to the impact of globalisation on corporate governance. This synthesis encompasses an examination of key governance frameworks, regulatory mandates, and ethical considerations. The Political, Economic, Social, Technological, Legal, and Environmental (PESTLE) framework was strategically applied as an analytical tool to dissect the various external factors that exert influence on corporate governance within a globalised setting. Results: The findings of this review underscore the profound influence of globalisation on corporate governance, highlighting the heightened demands for transparency, the critical importance of strengthened regulatory compliance, and the growing imperative to integrate ethical and social considerations into the core of corporate strategies. This influence presents both avenues for growth and formidable challenges for businesses navigating the complexities of the global arena. Conclusion: In summation, effective corporate governance stands as an indispensable element for successfully navigating the multifaceted complexities inherent in the phenomenon of globalisation. Companies must commit to the development and implementation of agile, inclusive, and transparent governance policies to secure enduring sustainability and uphold the highest standards of ethical conduct in the global market.

Service Quality and Customer Retention in Ugandan Guesthouses: The Moderating Role of Work Environment

Kalulu Ronald — 2025-07-25

Introduction: This study investigated how the work environment moderates the relationship between service quality and customer retention, addressing a critical gap in understanding organisational dynamics and customer loyalty in the guesthouse sub-sector. Objectives: Grounded in service quality and organisational climate theories, it examines how service quality dimensions influence retention and how a supportive work environment enhances this link. Methods: This study employed a quantitative, cross-sectional design to examine the moderating role of the internal work environment in the relationship between service quality and customer retention in Uganda’s guesthouse sector. Using purposive sampling, 300 respondents from 30 guesthouses in Kampala participated. Questionnaires assessed key internal environment factors and service quality perceptions, and data were collected over four weeks and analysed via SPSS 25 using descriptive statistics, Pearson correlations, and hierarchical regression with moderation analysis. Construct validity and reliability were confirmed through EFA and Cronbach’s alpha (>0.70). Results: The findings revealed that service quality significantly boosts retention and that work environment strengthens this effect. Key service dimensions coupled with job clarity, supervision, and staff welfare enhance service delivery. The findings emphasise the need for hospitality managers to invest in both service quality and employee well-being. Strategies such as staff training, employee engagement, and standardised service protocols are recommended. Conclusion: These strategic efforts are crucial for enhancing customer loyalty and sustaining Uganda’s guesthouse industry; thus, improving service quality and fostering a supportive work environment build lasting customer relationships, boost employee well-being, and ensure resilient and competitive growth in the hospitality sector.