HAZEM AHMED KHAIRY; YEE MING LEE. ENHANCING CUSTOMERS’ BRAND COMMITMENT: A MULTIDIMENSIONAL PERSPECTIVE OF BRAND CITIZENSHIP BEHAVIOR IN EGYPTIAN HOTELS. International Journal on Recent Trends in Business and Tourism (IJRTBT), [S. l.], v. 2, n. 1, p. 27-38, 2018. Disponível em: https://ejournal.lucp.net/index.php/ijrtbt/article/view/233. Acesso em: 20 apr. 2024.